MARKETING CAMPAIGN - BRAND / IDENTITY - PACKAGING

klovr. is a themed box curated bi-monthly that includes Cannabidiol (CBD) based goodies catered to natural anti-anxiety, anti-epileptic and antipsychotic effect. The goal is to provide the consumer with the well-hidden sources that are from our dear mother Earth. I was really excited about this project because I love subscription boxes but I had to limit what content would be in the bag. I chose to use a bag instead of a box so that the consumer can have a nice souvenir/to keep their things. This bag would between the 50 and 75 dollar range, so being able to keep something forever would best fit.